Next social shift will be AI first, not camera first

Every decade, social media resets.
Orkut gave way to Facebook.
Facebook gave way to Instagram.
Instagram gave way to TikTok.

Today, a new shift is emerging.
It is not photo first.
It is not video first.
It is AI first.

I noticed this shift in my own habits. I was spending more time consuming AI generated content than human shot content. People no longer come online only to watch. They want to imagine something and instantly see it appear. The camera is no longer the gateway to creativity. AI is.

When Meta released the Vibes app, powered by Midjourney, it was instantly clear that this was not a minor update. It was a new medium for creativity. Free. Unlimited. And designed for people who want to create without showing their face, recording audio, or learning editing tools.

I wanted to test a simple hypothesis.
What happens if you show up early and post with extreme consistency on a new AI first platform?

That is how the experiment began.

Starting from zero with no distribution advantage

On day zero, I had zero followers.

I did not cross post on Instagram.
I did not share the account on other platforms.
I did not use an email list or any community.
I have around four to five thousand followers on Instagram, but I never directed them to Meta AI.

This growth had to come entirely from inside the Vibes platform.

The only variables I could control were:

• Number of posts per day

• Quality of prompts

• Level of remixability

• Universality of ideas

• Timing of joining early

Everything else was outside my control.

Why Meta AI is a rare early adopter opportunity

Being in the AI space for years helped me recognize three signals immediately.

One: Midjourney level visuals for free

• Midjourney quality has always required a subscription.

• Vibes offers it free and unlimited.

• This invites experimentation and high output.

Two: creation first, social second

• Unlike Instagram or TikTok, you do not bring content into the app.

• The app creates it for you.

• This flips the entire creator experience.

Three: people want creativity without being on camera

• Most people are creative.

• Most people are not comfortable recording themselves.

• AI finally lets them express ideas without showing their face.

This created a perfect environment.
Low competition.
High creativity.
High novelty.
High supply of user curiosity.

So I went all in.

The three rule system behind 350,000 followers

I ignored traditional creator advice and focused on what AI first platforms reward.

Rule one: no niche

On AI first social, people do not follow you for your industry expertise.
They follow you for imagination and inspiration.

So I posted universal ideas that anyone can enjoy.
Dragons.
Dogs.
Fashion.
Ancient worlds.
Cosmic environments.
Surreal cities.

Universal ideas reach universal audiences.

Rule two: extreme volume

I posted between ten and twenty times every day.
Each post took around sixty seconds from idea to prompt to publish.

There was no batching.
No scheduling.
No automation.
Only consistency and frequency.

AI removes production friction, so output becomes your advantage.

Rule three: everything must be remixable

Remix is the new save.
Remix is the new share.
Remix is the new engagement loop.

A remixable post is one where people think:
I want to recreate this with my own twist.

This is why universal subjects work so well.
People can replace the dragon, change the setting, swap the background, or add their own pet.

When viewers can imagine their version, your content travels further.

The three parameter prompting framework I used

After studying high performing AI visuals, I simplified every prompt into three parts.

• Subject

• Object

• Background

If you control these three parameters, you can generate unlimited variations.
To speed up the process, I trained a custom GPT and a cloud project. I fed them a rough idea and they returned a structured, Midjourney style prompt with detailed breakdowns.

This allowed high speed without sacrificing detail.

The breakout post that created the steep growth curve

Here is the exact prompt that went viral.

“Under the blazing Egyptian sun, the Great Pyramids of Giza rise from the golden desert, and beside them walks a massive Egyptian dragon…”

Checkout here:
https://www.meta.ai/@thepmfguy/post/HN9qh8LXqtH/

This visual had universal familiarity.
It blended mythology and history.
It created surreal contrast.
It felt cinematic.
It was instantly remixable.

The post generated a significant spike in followers and contributed heavily to more than two thousand remixes.

Algorithm observations

The platform is still early, which means there are almost no variables to optimize.

• No analytics

• No time of day pattern

• Only six second videos

• Mandatory 9:16 format

• No special treatment for any style

This levels the playing field.
The only inputs that mattered were the strength of the idea and how remixable it looked.

Niche content did not perform as strongly as mass appeal content.

The growth curve

Because there was no external boost, the curve was purely organic.

• Days one to ten: slow but steady

• Days eleven to twenty: remix momentum increased

• Days twenty one to thirty: exponential discovery

The result after thirty days:

• More than 350,000 followers

• More than 2,000 remixes

• Zero cross posting

• Zero ads

• Zero collabs

Only early entry and consistent output.

The biggest lessons

Perfection will slow you down

AI first platforms reward quantity and experimentation.

Volume beats niche focus

People follow sources of inspiration, not narrow experts.

AI first social is imagination first

You do not need to record anything.
You only need ideas.

What you should do next

If you want to grow in the AI first era:

• Start posting daily

• Aim for high output

• Focus on universal ideas

• Make everything remixable

• Lean into early adopter momentum